Market Insight: Chinese Brands Disrupt, Supply Challenges Mount – an automotive balancing act
Significant shifts are underway in the new car market. May registration data showed Chinese brands doubling their market share across Europe—from 2.9% to 5.9%. MG has overtaken Fiat in volume with a 30% increase, while BYD, with an even steeper percentage gain, matched Tesla for May volume after outselling them in April. This surge presents a direct challenge to established brands fighting to retain share, and it carries major implications for future used vehicle supply. Read more…