Market Insight: Consistency for the win
One Auto API CEO Mark Fretwell considers the impact of Labour’s election victory on the UK automotive sector and looks at how dealers can find a winning formula under a new government…
Blog
Case Study: Bluesky Interactive integrates real-time local retail pricing intelligence with One Auto API
Bluesky Interactive is one of the UK’s leading automotive digital marketing agencies, specialising in web design, development & marketing. Lauren Cooke, Head of Product & Marketing, explains how One Auto API has helped them further enhance the breadth and performance of their innovative automotive technology.
Market Insight: To build, or not to build – and the questions you need to answer
Whether you’re looking to breathe life into EV sales, improve business processes or boost marketing performance, how can automotive technology help you? One Auto API CEO Mark Fretwell looks at the current market and puts some meat on the bones…
Market Insight: Time to Charge Up The Knowledge Base
As ZEV mandate targets move ever closer, One Auto API CEO Mark Fretwell looks at what retailers can do to bridge the knowledge gap and spark EV sales with private buyers…
Case Study: Loyalty Logistix unlocks the benefits of real-time data cleansing with One Auto API
Mike Mulholland, Loyalty Logistix Managing Director, explains how working with One Auto API helps them maximise the impact and ROI of every customer campaign.
Market Insight: Reap the Rewards of Responsible Retailing
In the ever-evolving auto retail landscape, what can used car dealers do to help drive EV adoption and future profitability? One Auto API CEO Mark Fretwell takes a closer look…
Case Study: A turnkey data solution for Exchange My Car
Exchange My Car takes the hassle out of selling cars – helping users sell their vehicles for cash or part exchange within as little as 48 hours. Karina Freitas, Head of Marketing, explains why they chose One Auto API to help them turn an exciting concept into a powerful digital solution. Can you provide a brief overview of Exchange My Car? Exchange My Car is the smart way to sell your car – comparing offers Read more…
Market Insight: A perfect storm for used car profits
Could new car retailing challenges present an opportunity to drive used car revenue? One Auto API Commercial Director Rupert Pontin takes a closer look… It may be hard to believe for some but we are rapidly approaching the end of quarter one and this is already my third industry update of the year. So, it’s certainly time to be spotting some 2024 industry trends. Let’s start with new car registrations, where the headline figures appear Read more…
Market Insight: Embrace Transparency to Fuel Growth
As a new scandal could be set to rock the automotive industry, One Auto API Commercial Director Rupert Pontin underlines the power of honesty and openness in all aspects of automotive retailing… As I sit down to write this month’s Market Insight article, who should I be faced with but financial journalist and broadcaster Martin Lewis. It’s time for his regular Martin Lewis Money Show on ITV and this week’s live episode is a special Read more…
Webinar: Mastering Used EV Marketing
With ever increasing numbers of EVs due to arrive and a dynamic used market this looks set to be one of the hottest topics for our industry in 2024. In this webinar we discuss the challenges, risks and opportunities facing fleets and retailers and look at what you can you do to support buyer education and build confidence in used EVs – with a particular emphasis on overcoming fears about battery health. The webinar opens Read more…
